Packaging Solutions Label Solutions
UPM Raflatac has received RecyClass recognition for PE Films with its Multipurpose UV acrylic adhesive technology. The granted recognition expands the company’s portfolio of RecyClass approved PE (polyethylene) label materials. These materials are recognised to be recycling compatible with coloured and natural PE flexible films.
Today’s consumers and brand owners demand product solutions where the sustainability aspects including packaging recyclability are carefully considered. As a significant trend which is only going to get bigger, UPM Raflatac is well positioned to cater for the growing market demands with its labelling solutions for fast moving consumer goods (FMCG) products which are by default designed to support recycling compatibility.
‘We are working towards a more sustainable and circular future. One big part of this is making plastic packaging recyclable. Labels not only serve as an important carrier of information on flexible packages and packaging films, but also offer a functional purpose as closure systems for example. We are proud to be the first ever self-adhesive label company to provide RecyClass approved recycling compatible labeling solutions for PE flexible packaging,’ said Katja Kivelä, business director, good and HPC, films and specials SBU EMEIA.
RecyClass is an initiative driven by the interest of brands, retailers, converters, raw material producers and recyclers to advance the recyclability of plastic packaging to improve recyclability and recyclate quality. With its scientific approach, RecyClass enhances and evaluates the recyclability of plastic packaging by developing methodologies and guidelines necessary to assess the recyclability of a package.
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