Packaging Solutions
When Skinner’s approached Saxon Packaging requesting a fresh design for its dog treat range, the team immediately put its best (non furry) foot forward.
Skinner’s was looking to reduce the time its packing teams spent assembling and packing boxes. Saxon’s quick assembly packaging provided the time saving, cost cutting, labour reducing solution it was looking for.
With a focus on sustainability central to the brief, Saxon suggested creating a crash lock base packaging solution using high quality and sustainable E-flute corrugated cardboard.
The crash lock base packaging has perforation strips attached, which means the box can be torn open to grant easy access. And with the product remaining visible on retail shelves, it needed to be aesthetically pleasing and practical.
Efficiency and convenience are two huge factors affecting the retail and e-commerce industry; consumers live fast and buy fast. Any time saved through improvements to traditional packaging designs is welcomed by consumers, and retailers are rewarded through increased sales.
Therefore, the client was confident that moving from traditional time consuming packaging designs to a faster, more efficient solution would be embraced by its loyal customer base.
So, in collaboration with the client, Saxon decided to move away from traditional packaging processes and steer towards more innovative shelf ready packaging solutions. Shelf ready packaging now dominates the shelf space in many categories. It helps make packaging easier for customers to identify and quicker for staff to stack on shelves. Plus, it takes up less space, meaning less warehouse storage space is needed and fewer vehicles to transport than other forms of packaging.
Thanks to a bespoke design, Saxon could also incorporate a crash lock base allowing a swift reshape into accessible, faster to assemble and pack solutions.
In addition to being aesthetically appealing and boasting sustainable credentials, taking the leap from traditional packaging techniques to sustainable quick assembly packaging can result in lower labour costs.
When packing 10,000 quick assembly boxes, compared to 10,000 traditional boxes, a business can save up to 17 hours, equating to a saving of more than 21% in labour costs. Over time this adds up and can significantly improve a business’s bottom line.
Faster assembly times not only benefit the business but consumers too. The faster businesses can get products on shelves, the sooner consumers are able to buy their favourite products. They won’t be faced with empty shelves during their weekly shop, so they won’t have to go without or make a trip to another store just to find an item.
‘Here at Saxon Packaging, we pride ourselves on building those partnerships with our customers that allow us to work closely with them. Taking their ideas from conception through to a finished product. The finished Skinner’s shelf ready packaging endorses all of the Saxon philosophy,’ said Stuart Haggar, business development manager at Saxon Packaging.
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