Roland DG and BWT Alpine F1 team join forces to find Europe’s next best car wrapper

Print Solutions

Roland DG has announced a collaboration with its long standing technology partner BWT Alpine F1 team, in the search for Europe's next best car wrapper. 

This workshop will take place on November 7 2024, at Alpine’s technical centre in Oxfordshire. The event, named ‘The Wrap Academy’ will host 10 emerging car wrappers from across Europe, to showcase their talents and learn from the best in the industry to accelerate their car wrapping businesses.

Contestants will go head to head for the chance to participate in an exclusive car wrapping experience, joining BWT Alpine F1 team’s wrap crew at one of the most iconic motorsport events, taking place in Las Vegas on Sunday 24 November 2024. The winner will get access to the fast paced world of F1 car wrapping – from the pit stop to the wrap shop.

The event, set to take place in BWT Alpine F1 team’s paint shop located in the heart of its UK technical centre, will challenge participants to showcase their creativity, precision, and craftsmanship by live wrapping the F1 team’s show car. Contestants will strive to impress a panel of judges, including car wrapping experts from Alpine, Roland DG and one of the most famous car wrappers in the world, Yianni Charalambous. 

With over six million social followers, Yianni Charalambous will mentor the participants throughout the event. He has wrapped cars for everyone from Anthony Joshua to Harry Styles and is the owner of Yiannimize, a luxury car customisation garage based in London. 

Commenting on the search for new talent, Yianni said, ‘If someone had offered me an opportunity like this as I was establishing myself, I would have jumped at the chance. There are brilliantly talented car wrappers all over Europe, and this partnership with Roland DG and BWT Alpine F1 Team will give the lucky few a unique chance to learn from the best. It will no doubt accelerate what is possible for them in this industry.’

Stephen Davis, EMEA marketing director and UK president at Roland DG, commented: ‘We are always looking to support up and coming creative talent, and to do so by partnering with our partners at BWT Alpine F1 team to give aspiring car wrappers a platform to elevate their craft, might just be the most exciting initiative we have launched to date. The Wrap Academy promises to be a highlight in the car wrapping calendar, providing access to invaluable insights and exposure to the best of the best in the industry.’

‘We are thrilled to work with Roland DG to help nurture the next generation of car wrapping talent,’ added Joe Mcnamara, paint and graphics manager at BWT Alpine F1 team. ‘Motorsports provides the ultimate testing ground to showcase the durability of our graphics and printing outputs under some of the world’s most challenging conditions – all fuelled by Roland DG’s print technology. Much like the spirit of Formula One, this event is all about discovering talent with a relentless drive for accuracy, precision, and high performance in the world of car wrapping. We look forward to seeing the creativity and innovation that the contestants will bring both to the table and the track.’

To enter, aspiring car wrappers from across Europe are invited to submit their application here: www.rolanddg.eu/en/landing-pages/wrap-academy.

Entries close on 00.01 on 3 October 2024.