Pulse Roll Label Products to drive further growth in UK and export markets

Ink Solutions

Narrow web ink specialist Pulse Roll Label Products has reorganised its global sales management to drive further UK and export market growth with the appointment of Richard Wood in the new role of UK and Ireland sales director working with Volker Michel who takes on the responsibility of export sales director.

Richard’s appointment will support and build on the company’s strong UK market position as a specialist narrow web ink supplier to the label and packaging sector. Pulse Roll Label Products’ international business will be managed separately by Volker Michel, in his new role of export sales director, as the company seeks to also drive further dynamic growth in strategic key markets elsewhere around the world. The two sales directors will work in close partnership.

The company’s Gary Seward said, ‘The decision to separate the sales management of our UK and Ireland and export business plays a key part in our strategy to grow our domestic market share as well as expand our international distribution network and develop a dynamic and even stronger export customer base. We have grown significantly both at home and abroad during the past few years. Richard’s appointment will support and develop further our UK and Ireland customer base, and, at the same time, Volker will be able to focus exclusively on the support and development of our international business. Continuous improvement is a key driver for us. This reorganisation allows us to clearly focus on the markets in which we operate and keep improving service levels to our customers both at home and internationally.’