Psycho Peacock embraces sustainability with new materials

Print Solutions Wide Format Solutions

Large format specialist graphics supplier Psycho Peacock has revealed how its use of ST-216 R Nightstar and ST-601 R Starlight fabrics from Soyang Europe is allowing the company to offer a more sustainable service to clients across a range of markets.

Based in Salford in Greater Manchester, Psycho Peacock has been providing specialist graphics to clients in the retail, events, museums, construction, and visitor attractions sectors for more than 40 years. This offering is expanded further by working with sister company Full Circle Exhibitions & Events, which focuses on event signage and branding knowledge.

For more than half of its life, Psycho Peacock has been working in partnership with Soyang Europe, drawing on the supplier’s extensive knowledge of markets and its far reaching product range to create a wide variety of eye catching applications.

Psycho Peacock recently expanded this relationship by starting to work with ST-216 R Nightstar and ST-601 R Starlight, both of which are designed to provide customers with a more sustainable offering that they can then pass on to their own clients.

ST-216 R Nightstar is a wrap knitted blockout fabric with textured surface on its front side and black coating on the back. Mainly used for dye sublimation printing, the product offers excellent opacity, softness, bending resistance and wrinkle resistance, making it an effective solution for applications such as backdrops, pop up displays and frame systems.

As for ST-601 R Starlight, this is a coated backlit with woven based fabric featuring a tight textured structure with a coating. This means the material does not suffer from any light leakage, which, coupled with good wrinkle resistance, makes it a popular solution for light box applications.

While their features differ, something that the two products have in common is that they are both made from recycled PET bottle yarn, offering a significant, environmentally friendly incentive for print companies and their customers.

It was this feature that particularly appealed to Andy McIntyre, general manager of Psycho Peacock, as it aligns with the company’s own core values of sustainability and environmental responsibility.

‘Choosing these sustainable materials fits seamlessly with our business goals and values,’ Andrew said. ‘Our ESSA accreditation on the exhibition side of the business underscores our commitment to sustainable practices, including the Reconomy sustainability closed loop.

‘We didn’t adopt sustainability to gain a competitive edge, but it has naturally fortified our market position. Our goal is to lead by example, encouraging the industry to adopt sustainable practices.’

Psycho Peacock primarily uses its Durst P5 Tex i-Sub printer to produce work on the two materials. While the company has only been working with these latest materials for a short period of time, Andrew said he is already looking at how the fabrics can help Psycho Peacock move into new markets.

‘We are poised for growth and innovation,’ Andrew said. ‘Psycho Peacock is committed to strengthening its relationship with Soyang and is continuously developing its product offerings for its esteemed clients. Together, we aim to drive the graphics and printing industry towards a more sustainable future.’