Paper Solutions Packaging Solutions
The Édition Spéciale by Luxe Pack trade fair on 4 and 5 June 2024 in Paris is dedicated to sustainable premium packaging, demonstrating just how crucial sustainability is for luxury goods. Mondi UFP will be showing a selection of premium, sustainable packaging papers made from natural materials at stand C16 in the historic Carreau du Temple. Against the backdrop of major environmental change, the Édition Spéciale is focussing on sustainability and eco design for the ideal packaging of tomorrow. A number of speakers will be addressing current trends and innovative products.
Optimally suited for luxury packaging, the Mondi papers on exhibit at Luxe Pack are produced at the Neusiedler mill in Austria. The pulp used there, and in all uncoated fine papers from the company, is sourced exclusively from forests that are sustainably managed – either by Mondi itself or by carefully selected suppliers on the global market. All its paper brands produced in Austria and Slovakia are cradle to cradle certified bronze. This certification covers all aspects, from procurement to production, and verifies that products are manufactured and used in compliance with the principles of a circular economy.
Among the products on display will be the Pergraphica line of premium design papers, offering a combination of optics, haptics and colours to enhance brand identity. For manufacturers of premium goods, optimum presentation is critical, because it is the packaging that conveys the first impression of the luxurious contents. Consumers expect exquisite packaging to have an equally as exquisite product inside.
‘Our premium design paper brand Pergraphica gives brand owners and packaging designers a wide range of creative options,’ explained Bernhard Cantzler, marketing and sales director at Mondi Uncoated Fine Paper.
‘Pergraphica stands for creativity, but also provides a lasting effect. Even the very first touch is a sensory experience, and the visual impact can be anything from striking to elegant.’
What is more, this extensive line of papers ensures consistently high print quality and outstanding converting properties. Pergraphica design papers are available in three shades of white with excellent colour reproduction, as well as a broad palette of 31 soft, rich and dark colours. In addition to cradle to cradle certification, these FSC certified design papers also bear the EU Ecolabel.
‘IQ Board, our uncoated virgin fibre premium paper, is another very interesting option for packaging applications,’ explained Bernhard Cantzler. ‘It showcases the contents in a thoroughly unique way, especially when it comes to luxury articles, cosmetics and premium hygiene products.’
IQ Board has been optimised for seamless processing in printing, finishing and packaging. The smooth, natural haptics accentuate exclusive packaging designs. It is available in the colours high white and natural white. Apart from such advantages, these papers also boast cradle to cradle certification and the EU Ecolabel.
In Paris, visitors will also have an opportunity to experience Mondi’s grass packaging paper: IQ Grass+ Packaging. This cradle to cradle certified bronze paper, made of up to 30% grass fibre combined with FSC and PEFC certified virgin fibre, is guaranteed to attract attention. These raw materials lend IQ Grass + Packaging a distinctive structure and fibrous look. No one sheet looks exactly like another, making each package unique. The packaging paper can be hot foil stamped or embossed for superior haptic effects.
The papers exhibited at Luxe Pack meet various certification criteria for food contact. The three Pergraphica shades of white (High white, classic and natural) are suitable for food packaging applications, as are Pergraphica infinite black, the IQ Grass+ Packaging range and IQ Board ivory. They keep products in perfect condition in line with brand identity, and comply with all food safety regulations.
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