Freezer safe packaging enhances product integrity for frozen fruit juice concentrates

Packaging Solutions

Gat Foods has chosen two distinct packaging options from Berry Global to provide absolute freezer safety for its range of high quality fruit juice concentrates.

The company required container sizes of 21 litres for the business to business market and 280 millilitres for the consumer market. Berry’s 21L SuperCube container and 280 ml custom version of its UniPak container were ideal, due to both packs’ robust design that ensures product protection and integrity throughout the supply chain.

‘The freezer safety of the packaging for our frozen fruit juice concentrate is naturally extremely important,’ explained Miriam Vider, Gat Foods’ purchasing director. ‘Previously, we experienced cracks, particularly in the lids and during transportation. Naturally, this resulted in claims and wasted produce. To address this issue, we set out to find a packaging partner capable of guaranteeing freezer safety for our frozen juice concentrates.’

Miriam Vider approached Berry Global having had positive experiences with the company in her previous role.

‘I had worked with Berry before and knew of the high standard of their solutions,’ she continued. ‘We received valuable insights from the company and worked collaboratively to develop the final packaging choices. We also appreciate Berry’s outstanding service, especially having a dedicated contact person who is readily available and follows up on our queries.’

In addition to freezer safety, the Berry containers have provided important additional benefits to Gat Foods’ palletising processes and packaging artwork quality.

Previously, the vulnerability of the lids to cracking prevented the automated palletising of the large containers, resulting in the need for manual sealing of each drum using a hammer. The introduction of Berry’s SuperCube has enabled Gat Foods to automate this process, saving significant time and streamlining its operations.

The UniPak container for the consumer market, meanwhile, is delivering improved artwork quality through in-mould labelling, which ensures consistent colours and sharp images. The containers also boast an appealing even and smooth surface.