Wide Format Solutions
As part of a long term strategy to put quality at the heart of its business, Coloursonic has invested in a swissQprint Nyala large format printer. This move has made a significance difference to the business.
Coloursonic took delivery of its new swissQprint Nyala, with the roll to roll option, and put to work immediately.
The London based large format creative production company was founded by husband and wife team Michaela and Paul Chandler who, for more than two decades, have produced large format graphics for a wide range of clients in creative and cultural industries.
The Nyala has since replaced both a latex flatbed and a 3.2 metre UV roll to roll printer. ‘The team love using it,’ said Michaela. She explains that switching from flatbed mode to roll to roll printing is quick and easy, with zero waste, and the energy consumption is significantly lower, too. ‘We love the Swiss precision,’ she continued. ‘Everything about these machines is built to last. We no longer have to worry about expensive maintenance contracts or the machine breaking down.’
The entrepreneurs are known for their agility, and this was also true during the early stages of the global pandemic when the Chandler’s engaged a business mentor to assist with strategic planning. ‘We wanted to make bespoke fine art printing more accessible,’ continued Michaela. One of the first things they did was set up a web to print portal for the fine art side of the business. ‘It opened the door for us to work with many more digital artists,’ she explained.
The couple also revisited a 2019 project to upgrade its latex flatbed printer, only this time with something significantly better. ‘The research had already been done,’ said Michaela. It would have been easy to stick with the original plan and replace the flatbed with a newer model, but there was no long term benefit to this way of thinking. ‘That is the sort of thinking our competitors would do. We wanted something that they didn’t have. We just didn’t know what that was,’ she explained.
During this period the Chandler’s contacted swissQprint to request some samples. What they saw was enough to convince them to request a demonstration. They took the usual ‘challenging’ client files with them. Paul explained. ‘The results produced on the Nyala were stunning – even without calibration. The quality was amazing, and the creative possibilities seemed limitless.’
‘It is a nice feeling when you have a clear vision of what your future looks like. Having the Nyala has made an incredible difference to the business, even in the short time we have been using i
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