Co-Ro joins Two Sides to promote sustainable soft drink packaging

Packaging Solutions Green Solutions

Co-Ro, a leader in fruit concentrates, fruit based drinks, and home freeze ice lollies has joined Two Sides.

Co-Ro is a Danish company with a rich heritage. Together with its local partners around the world, it delivers over 3.5 billion servings of high quality fruit based drinks and ice lollies every year. Its brands, including Sunquick, Suntop, Suncola, and Sun Lolly, have become household names. 

The company’s products are available in over 80 markets and a significant part of its packaging is paper based. By opting for paper based packaging, it not only reduces its carbon footprint but also supports the recycling industry, as paper is one of the most recycled materials globally. 

‘We are delighted to become a member of Two Sides to help promote the environmental benefits of paper based packaging,’ said Kasper Herluf Østlund, vice president global supply chain and transformation. He continued, ‘At Co-Ro we believe that even the smallest efforts can make a difference to improve the health of our planet. We are very excited to join forces with Two Sides to engage and educate our consumers, and other stakeholders, about the sustainable benefits of paper-based packaging.’

‘We are pleased to welcome Co-Ro on board as a member of Two Sides. This partnership will help us communicate the great environmental story that paper based packaging has to tell, reaching billions of consumers around the world. As a member of Two Sides, the company also has access to the Love Paper campaign’s tools and marketing devices. This can be used on paper based packaging as an effective way to communicate to its customers how sustainable paper based products truly are. It is always a pleasure to welcome new members on board,’ said Ian Bates, marketing and partnership director for Two Sides UK.