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Antalis has provided paperboard material Invercote Creato 300 g/m2/345 micron for the British Display Society’s (BDS) Student Competition displayed at VM & Display Show 2024.
Each BDS Centre of Excellence was offered the opportunity to showcase its college and work of its finest students at the recent VM & Display Show, held at the Business Design Centre, London. This annual event is a great way to network with others in the industry and a valuable opportunity to demonstrate the student’s skills.
Barbara Chapman, who heads up the education side of the BDS and is an associate VM lecturer at several universities in and around London, set the brief. To complete the brief, students were to design for Matches Fashion, a large, high end luxury multi-brand business selling premium products in fashion and home. The campaign theme was quite simply ‘White’, and the strapline to the promotion was ‘White Hot Summer’.
The students were briefed to produce two pieces of work: a pop up space in Liberty London along with one of its side windows and a 4 x 4 metre mat within the Liberty store.
Four of the British Display Society's Centre of Excellence colleges – Hertford Regional, Hugh Baird Liverpool, Windsor Forest, and TU Dublin – entered the challenge. Graduates from Hertford Regional came first place, with Windsor coming a close second and Liverpool and Dublin college students receiving runners up certificates.
Specification consultant at Antalis, Claire White, commented: ‘Antalis is proud to have been involved with and supported this challenge, encouraging designers of the future by providing the graduates with Invercote Creato, a sustainable and versatile paperboard, to deliver their designs. The results were amazing, showing such talent, innovation and creativity.’
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